![]() ![]() UPDATE 4: October 2019, Top Class Actions viewers started receiving checks worth much lower than the amount previously stated on the settlement website. UPDATE 3: April 2019, the Purex Natural Elements laundry detergent class action settlement is now open. UPDATE 2: On March 11, 2019, a New York federal court gave preliminary approval to a $1.5 million settlement deal that would end claims that the makers of Purex “Natural Elements” misrepresented their laundry detergent via the product’s labeling. ![]() to put an end to a class action lawsuit accusing it of misleadingly labeling its Purex “Natural Elements” laundry detergents. 5, 2018, a New York federal judge denied an attempt by Henkel Consumer Goods Inc. District Court for the Eastern District of New York. The Purex Natural Laundry Detergent Class Action Lawsuit is Tony Luib v. The Purex class action lawsuit seeks injunctive relief, monetary damages, punitive damages, attorneys’ fees and costs, and other relief the court deems proper. He also seeks to represent a New York subclass. Luib has filed the Purex class action lawsuit on behalf of himself and other consumers who purchased the Natural Elements products in the United States. Some of the synthetic ingredients that are reportedly included in the Purex Natural Elements laundry detergents include sodium polyacrylate, disodium distryrylbiphenyl disulfonate, lilial, methylisothiazolinone, hexylcinnamaldehyde and benzyl benzoate.Īccording to the Purex class action lawsuit, these synthetic ingredients are identified on the back of the products’ packaging, but Luib asserts that a reasonable consumer is not expected to “scour the ingredients list on the back of the Products in order to confirm or debunk Defendant’s prominent front-of-the-product claims, representations, and warranties that the Products contain ‘Natural Elements.’” ![]()
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